登陆页面 驱动业务

Where your customers land is where your 业务 takes off. 必威帮助 you drive 业务 from the very first click with 着陆页s that establish what your company is all about — and what it can do for your customers.


第一印象 印象深刻

十秒. 只要你能给他们留下好印象 潜在客户 它会出现在你的登陆页面. 在那短短的几秒钟里,你必须 试着说服他们不仅 停留在你的页面上, but decide you might be the solution they’re looking for.

Unfortunately, a company’s 着陆页 is where 潜在客户 关系是失去了. 不管是缺少正确的信息, 太多的信息, or a poor setup, it’s a 着陆页 that 往往是促成或破坏销售.

It’s a lot of pressure, and you may not even know what you’re 做错了. 所以必威下载链接才来帮你改善着陆 所以你给人的第一印象是对的. 必威帮助 you build and maintain a 着陆页 that customers are happy to find— 和高兴 回到.


展示什么  你的一切

你的 着陆页 shouldn’t be treated as just a map to show the 客户下一步点击哪里. 它需要提供一个简短和准确的 story about what your 业务 is, what it provides, and what problem 你可以解出来.

However, it can get tricky because you don’t want to bog down your 着陆页与 太多的信息. 你 need to perform market research to understand what pain points your customers have and how your product or service can solve them when introducing your 业务.

必威 provides user-friendly 着陆页s that convert customers on the spot by showing them what your brand is all about and what your 业务 可以为他们提供.

方便客户 经历

对于大多数客户来说,你的 着陆页 是他们的大本营. 重要的是要记住保持更新 with the correct information and the latest offerings, so your customers are always up to date with the latest services and products for your 业务.

Ideally, your 业务 has more than one 着陆页 (remember they’re 曾经达到独一无二 目标受众, so you want at least 10), and it can be difficult to update, keep track 同时改变它们.

必威 sets your customers — and you — up for success with templates that are easy to update, easy to use, and ready to keep up with 您的业务需要通过任何转型.




The purpose of a 着陆页 is to give your target audience a place to land after they’ve clicked on one of your ads or a search result. 你的 着陆页 is where the majority of your lead captures will take place.

A high-performing 着陆页 provides visitors with the information they were initially searching for and inspires them to stay on the page. 和 if all goes well, they respond to the call-to-action, provide you with their data, and ultimately buy the service or product featured on the page.


A successful 着陆页 can be as creative as you want to make it, but 所有这些都包含一些关键点和设置. 首先,你需要理解 who you want to target with this 着陆页 and what solution you want 提供. An internet provider may wish to showcase their satellite 在没有有线电视的农村地区上网. 或牙科 practice now offers orthodontic procedures to their local community. 你 can create your page when you know who you want to target and with what.

Best practices for 着陆页s mean you focus on one purpose and highlight it with short, concise text that conveys a sense of urgency. 你的提议 needs to be clear with the essential information above the fold. 你的 page needs to load quickly, so utilize only one image in the hero that 有助于说明你的产品或服务. 让你的行动号召更大 和spottable. Provide social proof for your product or service so readers 获得对你的信任.

If applicable, provide a lead form where the customer will provide their 联系你的团队获取更多信息. 你的着陆 page should only be one page and contain a header and a footer.

总之,您的页面应该提供简单的可扫描 content 以简单的设计展示. 如果你的企业有一个既定的颜色 计划,标志等.,这些应该在页面上使用来构建 品牌知名度.


铅一代 不是你的登陆页面能提供的唯一价值. 你也可以 设计你的页面,使它为 搜索引擎优化 (搜索引擎优化)交通. When selecting your purpose, consult your 搜索引擎优化 keyword strategies, 在你的文案中利用这些关键词.

如果你的着陆页面也为 搜索引擎优化,你将释放出更有机的潜力 交通 并提高您的页面质量评级. 本质上是一个高质量的页面 rating means your page achieves the purpose it’s been given and 被搜索引擎算法识别.

By focusing on your target keyword and keeping your copy concise, 搜索引擎 will quickly understand your content’s structure and provide your 页面作为搜索结果.

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经常 问问题

  • 什么是登陆页面?

    A 着陆页 is a web page that a customer lands on after clicking on an ad or search engine result page. Each particular 着陆页 is created to address what the user is looking for and inspire them to buy the product or service it’s highlighting.

  • 为什么我需要创建登陆页?

    Landing pages are your 业务’s way to lead your target audience to a particular service or product that could interest them. 因为他们太有针对性了, 着陆页s deliver conversions and generate leads for your 业务 to utilize in the future.

这不仅仅是 只是业务

We exist to positively impact our clients’ 业务es and their future.

“Since working with 必威, we've had nothing but record-breaking revenue months... 必威下载链接总是在10到15分钟内收到销售代表的回复.”
Erika施耐德 合伙人 一个临时供暖、制冷 & 电

做出正确的选择 必威下载链接